INTERNATIONAL JOURNAL OF MULTIDISCIPLINARY STUDIES (IJMS)
TEXT-IMAGE DISCOURSE OF ENVIRONMENTAL SLOGANS: A DISCOURSE ANALYSIS STUDY
E-ISSN: 3349-4132
P-ISSN: 3349-5939
DOI: https://iigdpublishers.com/article/77
This study is a multimodal discourse analysis study; it investigates the correlation between image and text. It studies the environmental slogans that contain text and image correlated together, with reference to other techniques that are used within these slogans, hence it analyses the semiotic side of slogans with reference to the semiotic tools like colors that are integrated within these slogans. Four different environmental slogans within the analysis show that the tools and texts are not the same, while the message is one and unique, different texts, color, gestures and draws might help to convey the same message to others, all these details are analyzed relation to the text.
Salih Mahdi Addai PhD
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